The challenge
A first day at a company usually follows the same script: a presentation, a welcome handbook, an information session or two and a list of names forgotten before the first coffee. A lot of information in a short time, nearly all of it flowing one way. MAS Prevención wanted to turn that around, so that new joiners would lead their own learning from the very first moment.
So they gave them a case to solve.
- Make the welcome and induction more engaging.
- Offer a shared experience to every professional, regardless of their location or area of work.
The solution
The CEO’s message has disappeared
An important message from the CEO has mysteriously disappeared, and every participant is given the same mission: find it. To do so, they have to investigate, gather clues and overcome a series of challenges. As in any good investigation, nobody hands them the answer: they have to find it.
Each clue leads to something worth knowing when you join: MAS Prevención’s values, culture, processes and identity. The game includes the company’s own elements, so what participants investigate is the real company, with its people and its way of working. Getting to know the company becomes what it takes to move forward in the game.
- 1The missionThe CEO’s message disappears and has to be recovered.
- 2InvestigateExplore the company in search of clues.
- 3Overcome challengesEach challenge solved leads to the next clue.
- 4Get to know the companyValues, culture, processes and identity: what it takes to move forward.
The same welcome for everyone
MAS Prevención had two challenges: making the welcome more engaging and offering a shared experience to every professional, regardless of their location or area of work.
This gamified experience sparks curiosity and motivates new colleagues to keep learning, supporting their training and strengthening their connection with the company’s culture and values.
For MAS’s People team, the game delivers something a presentation rarely achieves: people want to keep going. And as they progress, they take in the company’s culture, connect with its values and arrive in their role curious to learn more.
We wanted onboarding to be an experience people would remember, one that made them feel part of the project from day one. With The Message, new joiners discover our values and the way we work rather than just reading about them. And everyone gets the same welcome, whatever their region or role.
In their words
What participants say most is that they learn while having fun.
An enjoyable way to get to know the company.
It’s very educational: it makes you want to learn.
Entertaining and educational at the same time.
A way of learning that breaks from the everyday.
Enjoyable, educational, entertaining, out of the ordinary: words you rarely hear about a corporate welcome.
A second game together
MAS Prevención and Game Strategies were already on the same team.
- 2024 · Triskelion
A project focused on developing the corporate competency of Time Management and improving the personal and professional productivity of the entire workforce.
- Today · The Message
With The Message, both organisations have gone a step further, applying game-based learning to a particularly important moment: onboarding the company’s new professionals.
This initiative strengthens MAS Prevención’s commitment to innovative learning experiences that support integration, knowledge of the organisation and engagement from day one. At MAS Prevención, the welcome is now played. And the results show it works.
Want to know more? Discover custom onboarding by Game Strategies.
More onboarding and productivity case studies
91%applicabilityA global technology consulting firm turns its onboarding into a game of Mars
40%savings in training costs per employeeBombardier improves productivity with time management training in video game format
99%would recommend the training and even repeat itFujitsu boosts talent development with game-based learning and achieves a 98% completion rate
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