We believe in the power of play
We are infinite curiosity.The kind that made us play to understand the world.The same curiosity that still drives us today to explore, to learn, to grow.
We are those who believe that work can be fun.That learning doesn’t have to be a struggle.That a well-told story can transform a person.And that a motivated team can move mountains.
We are strategy, play, and purpose.Creators of memorable experiences,of challenges that captivate, of achievements that matter.
Because play is not a break.It’s the most powerful way to learn.And the most human way to evolve.
How it all started
- 1
2007: an idea
Three training and video game enthusiasts asked themselves: what if we could learn at work the same way we did as kids? By playing.
- 2
The first corporate training video game
That’s how the world’s first corporate training video game was born.
- 3
The most awarded platform
And that’s how the journey began, one that has made us the most awarded game-based learning platform on the planet.
- 4
From Gamelearn to Game Strategies
We started out as Gamelearn. Today we’re Game Strategies: the same team and the same video games, plus AI role plays, sales incentives and gamified onboarding.
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Today: over 5,000 companies
Over 5,000 companies around the world use our solutions to train, motivate and grow. And we’re just getting started.
The most award-winning platform
36 awards since 2016, year by year.
2026
Top 20 Company Experiential Learning Technologies
2025
Top 20 Company Experiential Learning Technologies
Brandon Hall Best Use of Simulations for Learning
Stevie Awards for Great Employers
2024
LearnX Awards
Serious Play Awards
Stevie Awards for Great Employers
2023
Cool tool Authoring tools solutions
Serious Play Awards for Digital Game Category
Stevie Awards for Great Employers
2022
Serious Play Conference Awards
Stevie Awards for Great Employers
2021
Best Authoring Tool Solution
Stevie Awards for Great Employers
Best Game-Based Learning Platform
The Bizz Hybrid Award Winner
Serious Play Conference Awards
2020
Stevie Awards for Great Employers
Serious Play Conference Awards
2019
Stevie Awards for Great Employers
Serious Play Conference Awards
Brandon Hall Excellence Awards
2018
50 Most Impactful EdTech Leaders
Brandon Hall Excellence Awards
The Bizz Awards Business Excellence
Best Training Platform
2017
Stevie Awards for Great Employers
Top 20 Training Company
Elearning! Magazine Learning! Champion
The Engage Awards
Brandon Hall Excellence Awards
UK Customer Experience Awards
Best Innovation Solution
2016
LearnX Impact Awards
Top 20 Training Company
Expansion & Employment Awards
The DNA of Game Strategies
“Ubuntu” is the word that defines our philosophy. A Zulu word that means: I am because we are. It’s a traditional African concept that focuses on human interconnection and the importance of community.
A person with Ubuntu is open and available to others, supports others, does not feel threatened when others are able and good at something, because they are self-assured, knowing they belong to a greater whole.
Passion
We bring energy, enthusiasm, and commitment to every project from day one.
Commitment
We listen, understand, and create solutions always with the client in mind.
Responsibility
We deliver on our promises and approach every challenge with rigor.
Teamwork
We believe in collaboration, respect, and mutual support to achieve success.
Authenticity
We act with transparency, integrity, and consistency in everything we do.
Innovation
We break the mold to offer fresh, different, and effective ideas always.
Our team
We’re a team made up of over 20 different nationalities. We come from all around the world, united by one thing: a passion for what we do. We love thinking outside the box, challenging the status quo, and above all, enjoying every step of the journey.
Here, teamwork is our greatest strength. We are independent, transparent, and above all, we support each other. We are a community that shares laughter, challenges, and success. We take our work seriously, but we never forget to have fun in the process.
Passionate about technology, video games, and teamwork? Join our mission to help organizations around the world grow through play.
5,000+ clients in 20 years of excellence
Shall we play?
Tell us what your team needs to practice and, in a personalized demo, we'll show you the solution that will make the biggest impact on your organization.