More than 5000 satisfied customers worldwide
Results that show up in the pipeline
- 50%less training time
- 22%improvement in sales performance
- 9/10reps show better results after practicing
- 59%savings in training costs
Train Every Conversation That Can Make or Break a Deal
From a rep's first day to the signature: pick the deal stage you want to train.
Sales Onboarding
Cut the time it takes a new rep to become fully productive. Let them practice their first calls before having them with a real customer.
Discovery Calls
Improve the quality of early-stage conversations: better questions, better qualification, better focus on the real opportunity.
Presentations and Demos
Sharpen how your team presents the product, handles technical questions, and manages objections live.
Objections
Price, competitors, “now's not a good time”: your team hears them in the simulation before a customer says them, and turns handling them into a habit, not an improvisation.
Negotiation and Closing
Rehearse the final stretch: defend value, negotiate terms and ask for the close with confidence, without putting the deal at risk.
How It Works
Set up the training, adapt the scenario to your reality, and turn every practice session into measurable learning.
Step 1Set up the conversation
Set up the type of sales conversation you want to train (discovery, demo, objections, closing...).
- Discovery
- Demo
- Objections
- Closing
- Step 2
Customize the scenario
Customize the scenario with your product, your ICP, and your customers' most common objections.
- Product
- ICP
- Pitch
- Market language
- Step 3
Talk to the AI customer
Your rep talks in real time with an avatar playing the customer. Just like a real call, but with no quota at stake.
- Real time
- Voice
- AI customer
- As often as you like
Step 4Practice and track progress
When they hang up, your rep gets feedback; you access reports to track progress by person and by team.
- Objection handling
- Pitch clarity
- Trust building
- Product knowledge
See it in action
What Is AI Role Play for Sales?
Practice real objections and sales situations
Simulate the conversations your team will actually face: pricing objections, competitor comparisons, technical product questions. Reps can repeat each scenario as many times as needed, without putting a real opportunity at risk.
Customize every simulation to your product and your customer
Tailor the role play to your pitch, your ICP, your most common objections, and the language of each market. The closer it gets to the real customer, the more useful the practice.
Get objective feedback on the pitch
Every simulation generates instant feedback on objection handling, pitch clarity, ability to build trust, and product knowledge, without bias or depending on a manager’s availability.
Track performance by rep and by team
Access real-time reports to see who’s mastered the pitch, who needs reinforcement on objections, and where to prioritize coaching before it hits the numbers.
Why Add AI Role Play to Your Sales Team?
Cut ramp-time for new reps
Every new hire reaches full productivity faster because they've already practiced the critical conversations before having them with a real customer.
Prepare your team to handle real objections
Repeated practice in a safe environment turns objection handling into a habit, not an improvisation.
Protect the customer relationship
Your team can make mistakes, repeat, and improve without risking a sale or a real customer's trust.
Make coaching decisions with data, not guesswork
Spot in real time which reps need reinforcement and in which specific skill, before it turns into lost opportunities.
You drive. Your CSM navigates.
Every project has a Customer Success Manager (CSM) who knows it inside out. They work with you to connect the goal you started with, what happens during the project and the results you get.
We don't just track progress. We help you decide what to do with what we learn.
Alwayswith a CSM by your side
StartYour goal
FinishYour results
Defines success with you
What you want to achieve, what should change and how we'll know it's happening.
Gets your team on board
Works with you to reach the participation you need and drive results.
Measures what's changing
Participation, progress, applicability and results. And, where the project allows, how your team is evolving.
Spots where to act
Flags risks before they put the result at stake, and opportunities to improve it.
Turns results into decisions
What we've achieved, what we've learned and what the next step should be.
One more lap: every review ends in a decision (keep going, improve or take the next step), always with someone who already knows your project.
Beyond AI Role Play
Discover our solutions for sales onboarding, sales training and gamified sales incentives.
Ready for your team to practice before it really counts?
Discover how AI Role Play prepares your sales team for every conversation that can make or break a deal: from onboarding to final negotiation.