What Lumière 2 is about
Philippe made it: he now works at Lumière. But he still has to complete his training as a sales prospector, and it's time to get into action. His mission is to find potential customers, and to do that he has to master two prospecting channels: email and the phone.
He's not on his own. His good friend Jules is right there with him, and his boss Margot shares the keys: which actions to prioritize, how to use the CRM, why communication matters so much and how to deal with the gatekeeper, the person who decides who gets through to the decision-maker.
You play every situation in the game's simulators and get feedback with your areas for improvement before you try it with real customers.
What you'll learn
- The key actions and elements in prospecting, from the CRM to your priority list.
- Why communication is decisive when you prospect.
- How to interact with gatekeepers and get through to your prospects.
- Which success indicators to track when you prospect by email.
- The steps to follow when you prospect over the phone.
Course outline
- Level1
Key actions, CRM and priority lists
Organize your prospecting before you start: what comes first and who you contact.
- Level2
Prospecting in action: communication
Why communicating well matters in every contact with a prospect.
- Level3
Prospecting in action: gatekeepers
The keys to dealing with whoever controls access and reaching your prospects.
- Level4
Prospecting by email
The effectiveness indicators that tell you whether your emails are working.
- Level5
Prospecting by phone
The key steps of a cold call, so every conversation has a clear direction.
How it plays
A team story
Philippe, Jules and Margot: the training continues, now inside Lumière.
Prospecting simulators
Practice realistic prospecting situations in a safe, stress-free environment.
Personalized feedback
See what worked and what to adjust before your next contact.
Rankings, levels and badges
Gamification turns training into a challenge you actually want to finish.
Who it's for
- Salespeople who win customers by email and over the phone.
- Professionals selling products or services who need to open conversations with new customers.
- Teams that want to build or sharpen their multichannel prospecting skills.
FAQ
How long does Lumière 2 take?
About 2 hours 30 minutes. It's played online on any device with an internet connection, in Spanish, French, German, English, Portuguese, Russian, Italian or Chinese.
Can we add it to our LMS?
Yes. Play it on the Game Strategies platform or add it as one more course in your LMS (Cornerstone, Moodle, SAP SuccessFactors…), and track each learner's and group's progress in real time.
How does the cold calling training work?
Philippe learns the key steps for prospecting by phone and how to deal with gatekeepers to reach the right person. You practice them in the simulators and get feedback on what to improve.
Which prospecting channels does the Lumière series cover?
Lumière 1 covers the fundamentals of prospecting; Lumière 2, email and phone; and Lumière 3, social media (social selling). Each game continues Philippe's story.
Shall we play?
Tell us what your team needs to practice and, in a personalized demo, we'll show you the solution that will make the biggest impact on your organization.