What Lumière 3 is about
Philippe is one step away from completing his training as a sales prospector, but there's one last test: learning to use social media as a prospecting channel. And he isn't selling just anything, but a revolutionary new Lumière product.
This time his mentor is none other than Jacques Blanchard, the company's CEO. With him you discover what social selling is good for, which goals to aim for when prospecting on social media, which activities you can't skip and which tactics help you get better results.
You make the decisions in the game's simulators and get feedback with your areas for improvement, without putting a single real contact at risk.
What you'll learn
- Why social media works as an alternative prospecting channel.
- The main objectives to aim for when prospecting on social media.
- The key activities for prospecting through social networks.
- Social selling best practices.
- Tactics to improve your results, tested in the simulator.
Course outline
- Level1
Utility and objectives of social selling
What this channel brings to your prospecting and which goals to set.
- Level2
Key activities
What you need to do on social media to prospect with a plan.
- Level3
Key tactics
How to get better results when you prospect through social networks.
How it plays
Philippe's final challenge
A revolutionary product, the CEO as mentor and social media as the playing field.
Social selling simulators
Practice prospecting on social media in a safe, stress-free environment.
Personalized feedback
See which tactics work and which ones need adjusting.
Rankings, levels and badges
Gamification keeps you hooked until the end of the training.
Who it's for
- Salespeople who win customers or sell products and services through social media.
- Sales professionals who want to add social media to their prospecting channels.
- Teams that need to build or improve their social selling skills.
FAQ
How long does Lumière 3 take?
About 1 hour 45 minutes. It's played online on any device with an internet connection, in Spanish, French, English, German, Portuguese, Russian or Italian.
Can we add it to our LMS?
Yes. Play it on the Game Strategies platform or add it as one more course in your LMS (Cornerstone, Moodle, SAP SuccessFactors…), and track each learner's and group's progress in real time.
What is social selling?
It's using social media as a prospecting channel to reach potential customers. In Lumière 3 you learn what it's useful for, which goals to pursue, the key activities and the tactics that improve your results.
Does it help with LinkedIn social selling?
The game covers prospecting on social media as a channel. The goals, best practices and tactics you learn can be applied to LinkedIn social selling or to whichever network your customers use.
Where does it fit in the Lumière series?
It's the third game and it wraps up Philippe's training as a prospector. Before it, Lumière 1 covers the fundamentals of prospecting and Lumière 2, email and phone.
Shall we play?
Tell us what your team needs to practice and, in a personalized demo, we'll show you the solution that will make the biggest impact on your organization.
