{"id":145125,"date":"2022-02-07T16:14:13","date_gmt":"2022-02-07T15:14:13","guid":{"rendered":"https:\/\/gamestrategies.io\/videojuego\/lumiere-2-formation-a-la-prospection-de-clientele-par-e-mail-et-par-telephone\/"},"modified":"2025-09-22T15:44:21","modified_gmt":"2025-09-22T13:44:21","slug":"lumiere-2-formation-a-la-prospection-de-clientele-par-e-mail-et-par-telephone","status":"publish","type":"videojuegos","link":"https:\/\/gamestrategies.io\/fr\/catalog\/lumiere-2-formation-a-la-prospection-de-clientele-par-e-mail-et-par-telephone\/","title":{"rendered":"Lumi\u00e8re 2 : Prospection commerciale : canaux"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"145125\" class=\"elementor elementor-145125 elementor-129256\" data-elementor-post-type=\"videojuegos\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-51e2b18c elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"51e2b18c\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-23b02397\" data-id=\"23b02397\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a2a9ada e-flex e-con-boxed e-con e-parent\" data-id=\"1a2a9ada\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-321e517d e-con-full e-flex e-con e-child\" data-id=\"321e517d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-081e0d3 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"081e0d3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"696\" height=\"600\" src=\"https:\/\/gamestrategies.io\/wp-content\/uploads\/2022\/02\/LUM2_LMS-IMG_CS-1.jpg\" class=\"attachment-full size-full wp-image-151468\" alt=\"\" srcset=\"https:\/\/gamestrategies.io\/wp-content\/uploads\/2022\/02\/LUM2_LMS-IMG_CS-1.jpg 696w, https:\/\/gamestrategies.io\/wp-content\/uploads\/2022\/02\/LUM2_LMS-IMG_CS-1-300x259.jpg 300w\" sizes=\"(max-width: 696px) 100vw, 696px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-56cab131 e-con-full e-flex e-con e-child\" data-id=\"56cab131\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7698d5ed elementor-widget elementor-widget-heading\" data-id=\"7698d5ed\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Synopsis\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46da49ca elementor-widget elementor-widget-text-editor\" data-id=\"46da49ca\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong data-start=\"0\" data-end=\"13\" data-is-only-node=\"\">Lumi\u00e8re 2<\/strong> vous plonge dans l\u2019univers de la prospection commerciale aux c\u00f4t\u00e9s de Philippe et Jules. Guid\u00e9 par Margot, leur manager, vous apprendrez \u00e0 ma\u00eetriser les principaux canaux de prospection, du t\u00e9l\u00e9phone \u00e0 l\u2019e-mail, en passant par les techniques pour franchir le fameux <em data-start=\"280\" data-end=\"292\">gatekeeper<\/em>. Une formation immersive et ludique, con\u00e7ue pour transformer chaque interaction en opportunit\u00e9 concr\u00e8te. Id\u00e9al pour tous ceux qui veulent prospecter avec confiance, m\u00e9thode\u2026 et un brin de panache.<\/p><p><a style=\"color: #27aaf0; text-decoration: underline;\" href=\"https:\/\/game-learn.com\/mkt\/qualiopi\/PDF_2024\/LUMIERE2-V2-fr.pdf\">Voir programme de formation<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e6e29d elementor-widget elementor-widget-heading\" data-id=\"7e6e29d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Qu'allez-vous apprendre ?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa1889b elementor-widget elementor-widget-text-editor\" data-id=\"aa1889b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul class=\"wp-block-list\"><li>Les cl\u00e9s pour surmonter le \u00ab<em> gatekeeper<\/em> \u00bb : d\u00e9couvrez comment atteindre les d\u00e9cideurs et \u00e9viter les barri\u00e8res \u00e0 l&rsquo;entr\u00e9e.<\/li><li>Indicateurs de r\u00e9ussite de la prospection par <em>courrier \u00e9lectronique<\/em> : d\u00e9finissez des indicateurs cl\u00e9s pour \u00e9valuer l&rsquo;efficacit\u00e9 de vos campagnes de marketing par courrier \u00e9lectronique.<\/li><li>Prospection t\u00e9l\u00e9phonique efficace : mise en \u0153uvre de techniques permettant d&rsquo;effectuer des appels de prospection fructueux et de g\u00e9n\u00e9rer de nouvelles opportunit\u00e9s commerciales.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ffbb91 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ffbb91\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4ff4dfdc\" data-id=\"4ff4dfdc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2ef5ef40 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2ef5ef40\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wide\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3ec451a6\" data-id=\"3ec451a6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t<div class=\"elementor-element elementor-element-472cd44d e-flex e-con-boxed e-con e-parent\" data-id=\"472cd44d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4f7319dc elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"4f7319dc\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\" ti-pencil-alt\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f5c51a5 elementor-widget elementor-widget-heading\" data-id=\"3f5c51a5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Que comprend le cours ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15910350 elementor-widget elementor-widget-text-editor\" data-id=\"15910350\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"wp-block-media-text__content\">\n<ul class=\"wp-block-list\">\n<li>5 le\u00e7ons interactives : un parcours d&rsquo;apprentissage pratique o\u00f9 vous appliquerez vos connaissances dans des situations r\u00e9elles.<\/li>\n<li>7 \u00e9tudes de cas : faites face \u00e0 des sc\u00e9narios stimulants et apprenez \u00e0 g\u00e9rer diff\u00e9rents canaux de prospection.<\/li>\n<li>Mat\u00e9riel de soutien : guide de cours, exercices pratiques et ressources suppl\u00e9mentaires pour approfondir les connaissances.<\/li>\n<\/ul>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5cb7b05f\" data-id=\"5cb7b05f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t<div class=\"elementor-element elementor-element-759ba024 e-flex e-con-boxed e-con e-parent\" data-id=\"759ba024\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8c03abd elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"8c03abd\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"lnr lnr-users\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d80aca1 elementor-widget elementor-widget-heading\" data-id=\"6d80aca1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00c0 qui s'adresse ce cours ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d2ee0c3 elementor-widget elementor-widget-text-editor\" data-id=\"4d2ee0c3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"wp-block-media-text__content\">\n<ul class=\"wp-block-list\">\n<li>Professionnels de la vente : quelle que soit votre exp\u00e9rience, ce cours vous aidera \u00e0 am\u00e9liorer vos comp\u00e9tences en mati\u00e8re de prospection par courriel et par t\u00e9l\u00e9phone.<\/li>\n<li>Entrepreneurs : apprenez \u00e0 utiliser ces canaux pour cr\u00e9er une base de client\u00e8le solide pour votre entreprise.<\/li>\n<li>Etudiants : Pr\u00e9parez-vous \u00e0 une carri\u00e8re r\u00e9ussie dans la vente avec ce cours d&rsquo;introduction \u00e0 la prospection par e-mail et par t\u00e9l\u00e9phone.<\/li>\n<\/ul>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3362a92a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3362a92a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wide\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-4ea8dc56\" data-id=\"4ea8dc56\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-32a8b887 elementor-align-center elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"32a8b887\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/gamestrategies.io\/fr\/demander-une-demo-personnalisee\/\" target=\"_blank\" rel=\"nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Ce jeu m'int\u00e9resse<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-32b332ab elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"32b332ab\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4cd280f0\" data-id=\"4cd280f0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4cc92c20 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4cc92c20\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wide\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-15010c6e\" data-id=\"15010c6e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ba4a2e e-flex e-con-boxed e-con e-parent\" data-id=\"ba4a2e\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6a82bb2f elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"6a82bb2f\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"lnr lnr-clock\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2afef0cb elementor-widget elementor-widget-heading\" data-id=\"2afef0cb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Quelle est la dur\u00e9e du cours ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45174716 elementor-widget elementor-widget-text-editor\" data-id=\"45174716\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Le cours Lumi\u00e8re 2 a une dur\u00e9e estim\u00e9e de 2,5 heures. Vous pouvez le compl\u00e9ter \u00e0 votre rythme, en l&rsquo;adaptant \u00e0 vos disponibilit\u00e9s.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2397eda1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2397eda1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wide\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-65224605\" data-id=\"65224605\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f851e1 e-flex e-con-boxed e-con e-parent\" data-id=\"3f851e1\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f6e39fd elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"2f6e39fd\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"lnr lnr-bullhorn\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49562c95 elementor-widget elementor-widget-heading\" data-id=\"49562c95\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Comment se d\u00e9roule cette formation ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33931ba3 elementor-widget elementor-widget-text-editor\" data-id=\"33931ba3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul class=\"wp-block-list\">\n<li>Apprentissage interactif : participez \u00e0 une exp\u00e9rience d&rsquo;apprentissage immersive au cours de laquelle vous prendrez des d\u00e9cisions, rel\u00e8verez des d\u00e9fis et mettrez vos comp\u00e9tences en pratique.<\/li>\n<li>Simulations r\u00e9alistes : faites face \u00e0 des situations r\u00e9elles de prospection par courriel et par t\u00e9l\u00e9phone et apprenez \u00e0 les g\u00e9rer avec succ\u00e8s.<\/li>\n<li>M\u00e9thodologie pratique : le cours est bas\u00e9 sur l&rsquo;application pratique des connaissances, avec des exercices et des activit\u00e9s qui vous aideront \u00e0 ma\u00eetriser les techniques de prospection par courriel et par t\u00e9l\u00e9phone.<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3f9479a2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3f9479a2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wide\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-3129778e\" data-id=\"3129778e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4f497907 elementor-align-center elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"4f497907\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/gamestrategies.io\/fr\/demander-une-demo-personnalisee\/\" target=\"_blank\" rel=\"nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Ce jeu m'int\u00e9resse<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7df3341 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7df3341\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-383c1af5\" data-id=\"383c1af5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-44e9f262 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"44e9f262\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wide\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-51b06bdb\" data-id=\"51b06bdb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t<div class=\"elementor-element elementor-element-34eaf277 e-flex e-con-boxed e-con e-parent\" data-id=\"34eaf277\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-614a5476 elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"614a5476\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"lnr lnr-rocket\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37f95 elementor-widget elementor-widget-heading\" data-id=\"37f95\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pourquoi choisir ce cours ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fc31ab6 elementor-widget elementor-widget-text-editor\" data-id=\"1fc31ab6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Lumi\u00e8re 2 n&rsquo;est pas un simple cours, c&rsquo;est une exp\u00e9rience d&rsquo;apprentissage unique qui vous permet de :<\/p>\n<ul class=\"wp-block-list\">\n<li>D\u00e9velopper les comp\u00e9tences et les strat\u00e9gies les plus r\u00e9centes en mati\u00e8re de prospection par courrier \u00e9lectronique et par t\u00e9l\u00e9phone.<\/li>\n<li>Apprenez de mani\u00e8re pratique et efficace, en mettant vos connaissances en pratique dans des situations r\u00e9elles.<\/li>\n<li>Acc\u00e9dez \u00e0 un contenu de haute qualit\u00e9, cr\u00e9\u00e9 par des experts en prospection.<br \/>Obtenir un certificat d&rsquo;ach\u00e8vement pour valider votre formation.<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-695f1a7\" data-id=\"695f1a7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5a627097 e-flex e-con-boxed e-con e-parent\" data-id=\"5a627097\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-35e9c37b elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"35e9c37b\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"lnr lnr-briefcase\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3adb7470 elementor-widget elementor-widget-heading\" data-id=\"3adb7470\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pourquoi s\u2019agit-il de la meilleure option de formation pour votre entreprise ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-861f787 elementor-widget elementor-widget-text-editor\" data-id=\"861f787\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"wp-block-media-text__content\">\n<p>Lumi\u00e8re 2 est la solution id\u00e9ale pour les entreprises \u00e0 la recherche de :<\/p>\n<ul class=\"wp-block-list\">\n<li>Augmenter le nombre de prospects par le biais du courrier \u00e9lectronique et de la prospection t\u00e9l\u00e9phonique.<\/li>\n<li>Am\u00e9liorer le taux de conversion des prospects en ventes.<\/li>\n<li>Formez votre \u00e9quipe de vente aux derni\u00e8res techniques de prospection.<\/li>\n<li>Mettre en \u0153uvre une strat\u00e9gie de prospection efficace qui combine diff\u00e9rents canaux.<\/li>\n<\/ul>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2644817b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2644817b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wide\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-20a61cd7\" data-id=\"20a61cd7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6114024 elementor-align-center elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"6114024\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/gamestrategies.io\/fr\/demander-une-demo-personnalisee\/\" target=\"_blank\" rel=\"nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Ce jeu m'int\u00e9resse<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-880cd9b elementor-widget elementor-widget-text-editor\" data-id=\"880cd9b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"wp-block-media-text__content\"><p>\u00a0<\/p><p>*Prerequis: il n\u2019y a aucun pr\u00e9requis.<br \/>*Nos jeux peuvent ne pas \u00eatre pleinement accessibles \u00e0 toutes les personnes. Si vous avez une condition physique, sensorielle ou cognitive pouvant \u00eatre affect\u00e9e par l\u2019exp\u00e9rience de jeu, n\u2019h\u00e9sitez pas \u00e0 nous contacter \u00e0 l\u2019adresse <span style=\"text-decoration: underline;\"><strong><a href=\"mailto:jmoreno@gamestrategies.io\" target=\"_blank\" rel=\"noopener\">jmoreno@gamestrategies.io<\/a><\/strong><\/span> afin d\u2019\u00e9valuer des alternatives ou des solutions d\u2019accompagnement.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Synopsis Lumi\u00e8re 2 vous plonge dans l\u2019univers de la prospection commerciale aux c\u00f4t\u00e9s de Philippe et Jules. Guid\u00e9 par Margot, leur manager, vous apprendrez \u00e0 ma\u00eetriser les principaux canaux de prospection, du t\u00e9l\u00e9phone \u00e0 l\u2019e-mail, en passant par les techniques pour franchir le fameux gatekeeper. Une formation immersive et ludique, con\u00e7ue pour transformer chaque interaction [&hellip;]<\/p>\n","protected":false},"featured_media":129259,"parent":0,"template":"","class_list":["post-145125","videojuegos","type-videojuegos","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Cours sur les canaux de la prospection commerciale<\/title>\n<meta name=\"description\" content=\"Int\u00e9grez l&#039;apprentissage par le jeu dans votre entreprise avec ce jeu vid\u00e9o sur les canaux de prospection commerciale. D\u00e9couvrez-le ici !\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gamestrategies.io\/fr\/catalog\/lumiere-2-formation-a-la-prospection-de-clientele-par-e-mail-et-par-telephone\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cours sur les canaux de la prospection commerciale\" \/>\n<meta property=\"og:description\" content=\"Int\u00e9grez l&#039;apprentissage par le jeu dans votre entreprise avec ce jeu vid\u00e9o sur les canaux de prospection commerciale. 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D\u00e9couvrez-le ici !","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/gamestrategies.io\/fr\/catalog\/lumiere-2-formation-a-la-prospection-de-clientele-par-e-mail-et-par-telephone\/","og_locale":"fr_FR","og_type":"article","og_title":"Cours sur les canaux de la prospection commerciale","og_description":"Int\u00e9grez l'apprentissage par le jeu dans votre entreprise avec ce jeu vid\u00e9o sur les canaux de prospection commerciale. 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