{"id":132864,"date":"2016-06-09T11:39:52","date_gmt":"2016-06-09T09:39:52","guid":{"rendered":"https:\/\/gamestrategies.io\/blog\/gamelearn-travels-future-corporate-training-mexico\/"},"modified":"2024-11-01T17:16:05","modified_gmt":"2024-11-01T16:16:05","slug":"gamelearn-travels-future-corporate-training-mexico","status":"publish","type":"post","link":"https:\/\/gamestrategies.io\/en\/blog\/gamelearn-travels-future-corporate-training-mexico\/","title":{"rendered":"Gamelearn Travels to the Future of Corporate Training in Mexico"},"content":{"rendered":"<p>To train managers through video games is real, it works and it continues growing in\u00a0Mexico. This week, we have presented\u00a0to <strong>more than 200 HR managers<\/strong> of large Mexican companies the innovative &#8220;game-based learning&#8221; platform that has revolutionized the corporate training market globally. Also, we have taken\u00a0advantage of the event to define the new trends in corporate training during next few years.<\/p>\n<p><a title=\"Ibrahim Jabary\" href=\"https:\/\/en.wikipedia.org\/wiki\/Ibrahim_Jabary\" target=\"_blank\" rel=\"noopener\">Ibrahim Jabary<\/a>, CEO of Gamelearn, has been\u00a0accompanied by 3\u00a0great Mexican companies during the launch event, held at El Lago Restaurant in Mexico City. <strong><a title=\"Bayer\" href=\"http:\/\/www.bayer.com\/\" target=\"_blank\" rel=\"noopener\">Bayer<\/a>, <a title=\"Sigma Alimentos\" href=\"http:\/\/www.sigma-alimentos.com\/\" target=\"_blank\" rel=\"noopener\">Sigma Alimentos<\/a>\u00a0and <a title=\"Financiera Independiente\" href=\"http:\/\/www.independencia.com.mx\/\" target=\"_blank\" rel=\"noopener\">Financiera Independiente<\/a><\/strong>\u00a0which have shared first hand their successful experiences in training their employees through video games.<\/p>\n<p>&#8220;<strong>Game-based learning<\/strong>&#8220;, or learning through video games, arises as the natural evolution of e-learning. This learning method integrates theoretical content of the highest quality, advanced simulators and gamification elements in a single format: the video game, also known as serious game.<\/p>\n<p><a title=\"Game-based learning platform for corporate training\" href=\"https:\/\/www.game-learn.com\/\" target=\"_blank\" rel=\"noopener\">Within their platform, Gamelearn\u2019s simulators<\/a> work on the managerial skills most in demand today: negotiation, leadership, productivity, team management, coaching, decision making, conflict resolution, effective communication, initiative, creativity, change management, orientation to results, planning, organization, coordination\u2026<\/p>\n<p>These courses in video game format have <strong>revolutionized corporate training<\/strong> by combining, in a single format, three fundamental elements:<\/p>\n<ul>\n<li><strong>High quality content<\/strong>: each skill becomes a set of techniques, tools and strategies directly applicable to daily work.<\/li>\n<li><strong>Gamification techniques<\/strong> such as storytelling, rankings, badges, challenges\u2026 in order to increase motivation and achieve the long-desired engagement in the employee through the training.<\/li>\n<li><strong>An advanced simulator<\/strong> which represents situations similar to those in real life so that the student can practice each skill and receive personalized feedback with tips for improvement.<\/li>\n<\/ul>\n<p>Thanks to the video game, the great problem of online training is overcome, with a completion ratio of just 30%. After training more than 100,000 professionals from more than 1,000 companies in the world, <strong>Gamelearn<\/strong> gets these results: completion ratio (92%), recommendation ratio (93%), applicability of learning (97%), level of engagement (9.2 out of 10).<\/p>\n<p>After the official presentation of the &#8220;game-based learning&#8221; platform in<strong> Mexico City<\/strong>, the Mexican country becomes a priority market for Gamelearn in its strategy of <strong>international expansion<\/strong>. It currently has offices in Mexico, Spain, United States, United Kingdom and Peru.<\/p>\n<h2>Why is the video game more effective than traditional eLearning?<\/h2>\n<p>According to research by Traci Sitzmann, <em>[\u201cA Meta-Analytical Examinations of the Instructional Effectiveness of Computer-Based Simulation Games\u201d],<\/em> <strong>the video game becomes the most powerful learning tool<\/strong>:<\/p>\n<ul>\n<li><em>Engages<\/em>. Through the adventure, learning turns into something entertaining and appealing for students, thus increasing learning retention by a 90%.<\/li>\n<li><em>Builds confidence<\/em>. Being a video game, the user relaxes and feels safe, increasing their self-confidence by a 20% compared to other learning models.<\/li>\n<li><em>Improves performance<\/em>. The game dynamics (gamification) motivate students, increasing their effort and improving skill development by a 20%.<\/li>\n<li><em>It is based on practice<\/em>. The content of the course is fundamentally practical, allowing the student to learn and master the skill better through experiential learning.<\/li>\n<\/ul>\n<p>Moreover, the report &#8220;<em>The 2014-2019 Global Edugame Market<\/em> &#8221; (Ambient Insight) places &#8220;<strong>game-based learning<\/strong>&#8221; as the trend in training with the <strong>highest growth rate<\/strong> in the next four years, ahead of other models: Game-based learning (22%), simulation (17%), cognitive (13%), mobile-learning (12%), reference-ware learning (9%), collaborative (7%), e-Learning (4%).<\/p>\n<p>Significantly, during the Davos World Economic Forum in 2016, major world leaders defined the skills that will be most in demand by companies in 2020: complex problem solving, negotiation, people management, cognitive flexibility&#8230; These and other skills are precisely those which <strong>Gamelearn<\/strong> guarantees with their serious games.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>To train managers through video games is real, it works and it continues growing in\u00a0Mexico. This week, we have presented\u00a0to more than 200 HR managers of large Mexican companies the innovative &#8220;game-based learning&#8221; platform that has revolutionized the corporate training market globally. Also, we have taken\u00a0advantage of the event to define the new trends in [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":132865,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[157],"tags":[445],"class_list":["post-132864","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-gamification-serious-games-conferencesgamification-serious-games-events"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Gamelearn travels future corporate training mexico<\/title>\n<meta name=\"description\" content=\"The future of corporate training is here. 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